How to create a Lead Generation Form on LinkedIn?

To create a new Lead Generation Form on LinkedIn, you can select theLead Generation Objective when creating a new campaign.

Or, you can also create a new Lead Generation Form from the Account Assets tab.

1. Sign in to Campaign Manager
2. Select your Ad Account
3. Select Lead Generation Forms from the Account Assets dropdown
4. Click on the Create form button
   5. Complete the sections you’d like to include in your form
5. Click Create

Note:

• The new Lead Gen Form will initially be in Draft status. Move your cursor over the Ad Name from the Ads tab and click Manage. Once done, open the dropdown to the right side of the Ad to change the status to Active
• You can create Lead Generation Forms only if you have Account Manager or Campaign Manager permissions on the Ad account when checking from the LinkedIn Campaign Manager tool. Learn more about user roles and functions.

Related Articles

• LinkedIn Lead Generation Forms FAQs
• How to enable permissions to retrieve leads from LinkedIn Ads
• How to send test leads from LinkedIn Campaign Manager
• How to find LinkedIn Form preview
• Reauthorizing your LinkedIn Ad Account
• Setting up LinkedIn Conversions API - Step by Step Guide

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