How do I use the Source Filter in Custom Audiences?

Claudia Melis
Claudia Melis
  • Updated

The Source Filter allows you to filter only specific contacts to be synced in your Facebook Custom Audiences, Google Match Audiences, or Linkedin Matched Audiences.

Once filters have been set, the contacts will be synced only if ALL the conditions are met, so the conditions are used with a logical AND operator.

How it works…

In the Field Mapping step, you can add a Filter by clicking “Add Filter for Incoming Leads”

Image

This will open the Filter Editor, which will allow you to set the conditions you need in order to have the contacts properly filtered before being synced in your Destination.

Image

Once you’ve added the filter conditions and saved those changes, you will see “Filter applied” in the Field Mapping step.

Image

It is also important to keep in mind that the filtering conditions will be applied from the moment you set them. This means that if you apply the filters to a previously created Custom Audience set, the conditions will be applied only starting from the next sync.


Was this article helpful?

0 out of 0 found this helpful

Comments

0 comments

Please sign in to leave a comment.