Why do I receive duplicate leads?

Svitlana Zh.
Svitlana Zh.
  • Updated

If you see duplicate data in one or more connected apps, it may be due to one of the following causes.

NOTE: LeadsBridge uses the email address information as the key field while syncing leads to the Destination integration. So, if the Bridge contains two entities with the same email address, one of them will be considered a duplicate.

1. Multiple Bridges using the same Destination integration

If multiple bridges are using the same Destination integration, this might cause duplicate leads. We suggest checking your Destination integration settings and removing those that have the same configuration (such as credentials, segmentations, lists, etc.).

2. Manual synchronization

If you see the same lead repeating, it could be caused by a manual synchronization action. LeadsBridge automatically syncs leads to your Destination integration.
For example, if you manually sync a lead that has already been synced to your CRM, it might cause duplicates in your Destination integration.

3. Leads already synced

If the lead you are trying to sync already exists in your Destination integration, it might cause duplicates. We suggest first checking how your CRM/Autoresponder behaves with duplicate leads.

Suppose your Destination integration is creating duplicates instead of updating records. This can be easily fixed by enabling the correct settings inside your CRM/Autoresponder system.


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